March 2013

Why Custom Permalinks for SEO

When you are setting up your blog, having the correct custom permalink can greatly improve your Blogs ability to rank in the major search engines. You might ask what is a permalink?  A Permalink is a part of the URL that identifies the blog post / page on your blog. Permalinks should always be Keyword and SEO Optimized, to drive Targeted Traffic to your blog.

Examples of Custom Permalinks

When you initially set up your blog, by default, WordPress uses a simple numeric variable structure that looks like this:

Custom Permalinks

It’s not pretty and it does not tell you what the post or page is actually about and it is not keyword optimized, that is why you need to use custom permalinks.

Some examples of custom permalink structures that I have used with success:

Custom Permalinks

When you change your default permalink to one of the above examples of custom permalinks, your URL will display your article keyword(s). Also see my Continue Reading….

{ 1 comment }

Read the full article...

6 Tips for writing effective blog posts

Don’t make the same mistake that many seasoned marketers have made when writing effective blog posts fail. Are you looking to create great blog posts, the type that keep your readers coming back to your blog for more?  The type of blog post that your readers want to share with their friends? Coming up with good, valuable content to write about is only one-step in writing effective blog posts.

 Tip#1 Writing Effective Blog Posts – Identify Your Audience Needs

One of the biggest things that virtually everyone can identify with is that we all have in the past or are currently struggling. Writing effective blog posts is Continue Reading….

{ 1 comment }

Read the full article...